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PR В БЬЮТИ-ИНДУСТРИИThe scientific work is devoted to the study of PR in the beauty industry, how companies build
Peculiarities of application РR-technologies in political strike of pre-revolutionary Russia 1905-1912In article PR-strategy of the largest political parties which have taken part in struggle
IKEA PR CAMPAIGNS: FROM “DESIGN AND QUALITY” TO “THE WONDERFUL EVERYDAY” series of PR campaigns, advertisements, outdoor advertising actions and new media that always leave us
PR, как инструмент формирования имиджа компанииВ статье рассмотрена PR-коммуникативная деятельность, как инструмент формирования имиджа компании.
PR как объект изученияPR – это неотъемлемый инструмент в системе коммуникаций. Он обеспечивает двустороннее сообщение
Axiological approach to developing spirituality and morality in the process of L2 PR education of sustainable development in the system of undergraduate PR education. The authors view the issues dealing
OLD SPICE ADVERTISING STRATEGIES. HOW A BRAND CAN BRING THE HEAT gives an understanding of how the PR campaigns of recent years have become so vivid and memorable
PECULIARITIES OF THE PUBLIC RELATIONS CAMPAIGN ON THE EXAMPLE OF THE BRAND ”SBERBANK”. The company uses several PR-technologies to maintain its image and reputation, promote offline and online
The cognitive dimension of hybridization of journalism and PR (PRnaiism)The cognitive dimension of hybridization of journalism and PR (PRnaiism)
EVOLUTION OF PUBLIC RELATIONS IN FRANCEThe article examines the development of public relations (PR) as a professional field in France
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