Internal canibalization of university brands in the process of enlargement and mergerThis article deals with the phenomenon of
cannibalization in marketing as a negative impact of one
Influence of the merger of universities to the brand. The
brand cannibalization is discussed in the context of internal competition between subdivisions
Internal canibalization of university brands in the process of enlargement and mergerThis article deals with the phenomenon of
cannibalization in marketing as a negative impact of one
Influence of the merger of universities to the brand. The
brand cannibalization is discussed in the context of internal competition between subdivisions
Каннибализм брендовThe article examines the problem of
brand cannibalization, identifies the causes and consequences
Каннибализм в брендахThe problem of
brand cannibalization is not new in the market. On the one hand, this phenomenon can
AVIASALES - THE FLIGHT TO THE BRAND AWARENESSThe article is devoted to the
brand marketing
strategies analysis of the travel metasearch platform
Brand marketing strategy (taking Xiaomi as an example)This article mainly talks about Xiaomi's marketing
strategy, including products, promotions