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Consumer Involvement in the Globalisation of Trade: Case of the European Union; [Глобализация потребления: пример Европейского союза] will be determined by new technologies and consumer networks. The research findings contribute to the better
Peculiarities of consumer innovations and the necessity of formation of management tools, oriented for the future consumerThis paper presents the interpretation of consumer innovations as a management object in order
МЕТОДЫ ФОРМИРОВАНИЯ ЛОЯЛЬНОСТИ ПОТРЕБИТЕЛЕЙ В СОЦИАЛЬНЫХ СЕТЯХ with consumers, electronic advertising has become dependent on social networks. Advertising on social networks
Потребительская идентичность и религиозность пользователей социальных сетейIn the consumer society people take not only things, but also signs of things, brands, images
Neural Network Self-Learning Model for Complex Assessment of Drinking Water Safety for Consumers an integrated methodology assessing the safety of drinking water that reaches the consumers. For the integrated
Development of consumers’ behavior business model on energy market as consumers of their products, are increasing. The role of the distributed energy is enhancing, which
ВЛИЯНИЕ СОЦИАЛЬНЫХ СЕТЕЙ НА МАРКЕТИНГ is to find out the influence of social networks on consumer behavior.
Informational business activity: Features of pricing and transformations of a network effect. The features of pricing in the market of information products, and network market transformation mechanism
Влияние стереотипизации в современной культуре потребления общества на сферу услугThis article is devoted to the topic of the mutual influence of consumer culture on consumer
СОЦИАЛЬНЫЕ МЕДИА КАК ИНСТРУМЕНТ ПОСТРОЕНИЯ СИСТЕМЫ КОММУНИКАЦИЙ С ПОТРЕБИТЕЛЯМИThe evolution of social media has revolutionized the way we manage consumer relationships
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