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ЛЕКСИЧЕСКИЕ СРЕДСТВА ЯЗЫКА РЕКЛАМНОГО ТЕКСТАThe article is dedicated to the language features of television advertising texts of the
American
LEXICAL FEATURES OF SPANISH ADVERTISING RADIO TEXTSThis article is devoted to the lexical features of Spanish advertising radio texts. System
Linguistic means of reflecting gender-related changes in modern society (exemplified by English-language newspapers advertisements) study addresses the issues of gender neutralization in English-language advertising and newspaper texts
Linguolegal Expertise of Advertising and Media Criticism as a Means of Manipulation Countermeasure in the Media Space (in the Light of Laws "On Advertising" and "On Protection of Consumer Rights") texts comply with the Laws "On advertising" and "On protection of consumer rights". It is very important
National-Oriented Advertising in the Aspect of Multimodal LearningThe author argues that the study of advertising video as a multimodal text in the process
LINGUISTIC CREATIVITY OF GENDER-MARKED ADVERTISING TEXTS (BY THE MATERIAL OF THE GERMAN AND ENGLISH MASS MEDIA) linguistic means in advertising texts. The author focuses on the analyzed examples of linguistic creativity
Language specificity in Vietnamese advertising contentThe article examines the language of advertising in the media in Vietnam. As a result
METAPHOR AS A WAY OF POSITIONING TOURISM SERVICES IN ONLINE ADVERTISING IN TUNISIAThis paper examines the special features of advertising texts written for the Web, the metaphor
Размер не имеет значения: тема секса в современной рекламеThe article studies the notions of advertising and improper advertising according to the Federal
Размер не имеет значения: тема секса в современной рекламеThe article studies the notions of advertising and improper advertising according to the Federal
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