Persuasive techniques in advertisingThe article explores
persuasive techniques employed in commercial advertising and linguistic
Актуальные подходы к осуществлению персуазивной интенции в современных рекламных текстах of their
persuasive intention are addressed in this article. The aim of this study is to research relevant approaches
Лингвистические стратегии в убеждающей коммуникации: анализ приемов продажи рекламных текстовThe article explores the problem of effective
persuasive communication in the advertising field
Algorithm of persuasive Talk in Pitch and DurationAlgorithm of
persuasive Talk in Pitch and Duration
ON THE MORPHOLOGICAL ANALYSIS OF THE SERMON: THE MODALITY OF PERSUASIONThe article dwells upon morphological aspects of the modality of
persuasion as exemplified
Logos, Ethos and Pathos in Presidential Addresses to the NationThe present study investigates the role of discursive strategies in enhancing the
persuasive power
Persuasion strategy in online social advertising to create the most
persuasive advertising text. The present article focuses on the linguistic strategies