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BRIEFS AS ELEMENTS OF AN ADVERTISING CAMPAIGN in an advertising campaign. In this sense, it is appropriate to use the term target audience instead of target group
FEATURES OF THE TARGET AUDIENCE OF THE TOY MARKETThe article considers the specifics of the target audience of the children's toys market in terms
The target audience analysis as as a factor in the successful implementation of a media project media project - the study of the target audience and the segmented analysis of content consumers
COMMUNICATIONS BEHAVIOR OF RUSSIAN YOUTH AS A TARGET AUDIENCE was to determine the evaluation of the reputation of the Russian university brand by the target audience
Internet-based target audience of pharmaceutical market in RussiaThe article describes the key characteristics of the target Internet audience of the Russian
New marketing aspects of researching target audiences on social networks in СhinaThe article is devoted to the study of social media audiences. Thus, the object is social networks
The loyalty of the audience of TV Channel Domashny and instruments of brandingIn this article we are discussing the loyalty of the audience of TV Channel Domashny
THE DECLINING TREND OF INFORMATION IS A FACTOR OF SOCIOCULTURAL TRANSFORMATION IN EDUCATIONthe target audience (the target group)
COMMUNICATION CHANNELS AS THE ELEMENTS OF A SUCCESSFUL PR-CAMPAIGN ON THE EXAMPLE OF NIKE PR-CAMPAIGNS the target audience and types of communication channels, classifies communication channels by different types
THE USAGE OF COMMUNICATION CHANNELS ON THE EXAMPLE OF NIKE PR-CAMPAIGNS-campaigns. The choice of the communication channels depends on the target audience that needs to be reached
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