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Структурные и лексико-грамматические особенности имиджевой рекламы финансово-кредитных учреждений of corporate image advertisements published by financial and credit institutions in international business
Реклама в западносибирском регионе: единство социально-экономического и социально-культурного подходовThe authors survey the development of advertising industry in Tyumen region and focus upon regional
Тенденции и особенности логистики наружной рекламыThe article covers current issues of trends and specifics of outdoor advertising logistics, which
ADVERTISING IMAGE CREATION IN MARKETING COMMUNICATIONS (ON THE TEXTS OF TEA AND COFFEE ADVERTISEMENTS)The author explores the specific features of tea and coffee advertisements. He investigates
THE PHENOMENON OF PUN IN PUBLIC SERVICE ADVERTISINGDefining language tools for manipulating recipients' consciousness in public service advertising
ОСОБЕННОСТИ РЕКЛАМНОГО РЫНКА И PR-ТЕХНОЛОГИЙThis article discusses the main trends in the transformation of the modern advertising and PR
Social Advertising as a Tool for the Formation of Tolerance in SocietyThis article examines the objects of social advertising, implemented in the countries
THE INFLUENCE OF TELEVISION AND TELEVISION ADVERTISING ON CHILDREN AND TEENAGERSThe article briefly touches on the topic of the emergence of advertising, considered such aspects
Национальная реклама и проблемы толерантностиNational advertising and tolerance issues
VERBAL EXPRESSION OF THE PRAGMATIC COMPONENT OF THE ENGLISH-LANGUAGE ADVERTISING TEXT of English-language advertising. The relevance of this research is due to the great significance
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