UNDERSTANDING THE SOFT POWER IN VIETNAMThis article examines the definition of the term "
soft power" and attempts to define the attitude
CULTURAL AND EDUCATIONAL DIMENSIONS OF EU SOFT POWERThe article is devoted to consideration of the specific "
soft power" of the European Union
THE ELEMENTS OF SOFT AND HARD POWER IN THE SYSTEM OF A STATE IMAGE FORMATION. This article dwells upon the attempts to assess the
power, image formation with the help of hard
power and
soft Applied analysis of the soft power ofthe PRC, Russia and the U.S. in MongoliaThis article analyzes the
soft power of the People's Republic of China (PRC) in Mongolia from 2009
Russia`s soft power in "near abroad" in the polish official and expert discoursesThe article deals with Russia`s
soft power in the Polish official and expert discourses
“Potential Soft Power” as a Resource of Political InfluenceThe author introduces the concept of “potential
soft power”, indicating the potential (real
NATIONAL BRANDING IN THE CONTEXT OF THE CONCEPT OF "SOFT POWER"This article is devoted to the study of the concepts of "
soft power" and "national branding
EDUCATION AS A SOFT POWER TOOL: QATAR'S APPROACH AS PUBLIC DIPLOMACYResearchers have discussed the significance of education as a
Soft power tool for decades
EDUCATION AS A SOFT POWER TOOL: SAUDI'S APPROACH AS PUBLIC DIPLOMACYResearchers have discussed the significance of education as a
Soft power tool for decades