Ways of formation of regional brands in modern conditions to the processes of formation of regional
brands and
co-branding.
Co-branding is one of the most effective methods
Ways of formation of regional brands in modern conditions to the processes of formation of regional
brands and
co-branding.
Co-branding is one of the most effective methods
Ways of formation of regional brands in modern conditions to the processes of formation of regional
brands and
co-branding. Cobranding
is one of the most effective methods
Бренды товаров роскоши
в качестве визуальных знаков
среднего класса в России to
differences between luxury
brands and premium-level
brands basing on the materials of the analysis
of Apple
Co THE CLASSIFICATION OF DIGITAL-COLLABORATIONS: THE ESSENCE AND FEATURESThis article examines the process of digital
brand collaboration as a modern marketing tool
Approaches to Modelling Territorial BrandButova, Tatiana G.,
Krotova, Irina V.,
Demakova, Evgenia A.,
Iakovleva, Ekaterina Iu.,
Morgun, Vasily N.,
Бутова, Т.Г.,
Кротова, И.В.,
Демакова, Е.А.,
Яковлева, Е.Ю.,
Моргун, В.Н. quality of life, have justified the necessity of using effective technologies
for territory
branding Place brand positioning: perspectives from value co-creation and strategic narrativePlace
brand positioning: perspectives from value
co-creation and strategic narrative
HOW TIFFANY & CO. BUILT A DIAMOND DIGITAL PR STRATEGYIt is unlikely that there is another
brand in the world whose style could be so accurately guessed